Trying to figure out why things work. Mixed results.
Dan Bond writes about the decisions, systems, and incentives that shape why things succeed or fail. Marketing, behavioural psychology, architecture, housing policy, and whatever else is interesting.
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CATEGORY: Where ideas come fromA Strange Museum – dark comedy audio drama
Right, so imagine if the British Museum had a particularly twisted sense of humor and decided to curate an exhibition specifically designed to make visitors…
READ TIME:
1–2 minutes -
CATEGORY: Why people chooseMarketing to one: Why Howard Gossage chose his audience
Picture the typical airline advertisement in 1962: a stewardess serving cocktails (back when that was somehow peak sophistication), promises of “friendly skies,” and copy that…
READ TIME:
7–10 minutes -
CATEGORY: Where ideas come fromAction Science Theatre – science comedy audio drama
Right, so here’s the thing about Action Science Theatre—picture the breathless excitement of a 1940s radio serial, throw in enough actual science to make your…
READ TIME:
1–2 minutes
