One of my favorite architectural styles is a great example of marketing In America the 1950s saw 2 big societal changes which had a big impact on how much and how far people travelled: 1. A huge rise in car ownership The 1950s began with 25 million cars on the road, most of which were … Continue reading Drive-by Marketing
So, I started a newsletter. I haven't been great and keeping it going out - I like to think intentions are what really matter in Marketing. I am, of course, wrong. I will try to get better at it - it's my promise to you! Whoever you are! Now I'm involved in this whole writing … Continue reading Are paid newsletters a good idea?
Like lots of people who I move in similar circles too (in an online sense), I've been watching The Last Dance on Netflix. If you have missed it so far, it focusses on Michael Jordan's last season with the Chicago Bulls - but uses this as a scaffold to look back at his career. If … Continue reading Teamwork – a niche sports analogy featuring Reading FC
I once worked for a major UK charity. At the time Google was offering free partnering sessions to help charities with marketing. Google arranged for 2 members of the public to come to a workshop to discuss their experiences with the charity. Yeah, it's just a table. Look at it, holding stuff. One quote (which … Continue reading I just wanted to give you the table
In these unprecedented times. In these somewhat precedented times. In these times that some have precedented. Hey, there's a pandemic on (or there was, future readers) who cares if anyone was precedenting it? That's not what's important. The important thing is how we react to it. And in all times, including this one, I think … Continue reading The Time for Magic