A side comment in a meeting stimulated a thought.
“I don’t think most of what’s on the internet is any good.”
“What, you don’t like what’s on our website?”
“No, I mean in general. All of it.”
This helped to crystalise something that’s been pinging around in my noggin for a while. Why do I think we publish what we publish on our website? Or on our social channels? Or any advertising we put out? Or basically anything we unleash on the unsuspecting world?Continue reading