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A mile in their shoes
There is a BBC sitcom called Mrs Brown’s Boys. And the first thing you should know about it is it is very popular. It ran for 3 series from 2011 to 2013 and since then they’ve put out specials every year. Although the latest ratings were lower than previously, the team behind it recently signed…
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New beginnings
When I was a kid, one thing I used to look forward to was the start of the new school year. Not because I wanted to go back or anything (I wasn’t a gifted student – too easily distracted) but because I looked forward to getting a new school bag, and a new set of…
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Are paid newsletters a good idea?
So, I started a newsletter. I haven’t been great and keeping it going out – I like to think intentions are what really matter in Marketing. I am, of course, wrong. I will try to get better at it – it’s my promise to you! Whoever you are! Now I’m involved in this whole writing…
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Teamwork – a niche sports analogy featuring Reading FC
Like lots of people who I move in similar circles too (in an online sense), I’ve been watching The Last Dance on Netflix. If you have missed it so far, it focusses on Michael Jordan’s last season with the Chicago Bulls – but uses this as a scaffold to look back at his career. If…
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I just wanted to give you the table
I once worked for a major UK charity. At the time Google was offering free partnering sessions to help charities with marketing. Google arranged for 2 members of the public to come to a workshop to discuss their experiences with the charity. One quote (which I will have to paraphrase) really stood out to me.…
Jam2nd 